What are the benefits of The Certified 5 Day MBA?

  • Become a leader through a comprehensive understanding of the essential elements that make companies grow exponential
  • Developed and taught by highly qualified individuals, it will unlock your potential and hone your management skills in real time
  • It will certify that you are equipped with the essential skills and management tools that will make you to stand out from the crowd
  • Supported by bespoke materials with real life case studies, you will learn the secrets of being a successful business leader

Programme Aims

This programme is designed to:

  • Consolidate knowledge and its application in critical areas to successfully lead and manage business organization over a 5 full days of intensive training
  • Advance and improve your knowledge base and to help you apply it to make more informed decisions, develop successful strategies and help achieve your personal and career goals.

Programme Learning Outcomes and Benefits

On completion individuals should be able to:

  • Analyse and formulate a business strategy and establish a sustainable competitive position
  • Develop marketing plans and strategies to grow the business
  • Develop an effective organization and successfully manage people
  • Lead and implement organizational Change and Development
  • Interpret financial statements, analyze the financial health of a business and finance requirements to run and sustain the organization

Delivery Mode and Programme Structure

Highly interactive and intensive with five full days of group sessions with an emphasis on your participation, for example through brain storming. This promotes cross fertilization of ideas and experiences.

All participants will undertake the following four core modules:

  1. Strategic Management
  2. Marketing Management
  3. Leadership & Management
  4. Human Resources Management

Plus one additional elective module:

  1. Financial Management (default module)
  2. Project Management
  3. Innovation Management


  1. Strategic Management
Module learning outcomes shall enable you to:

  • Understand the importance of developing a competitive strategy
  • Apply a strategic framework to support a sustainable competitive strategy
  • Analyse and use selected analytical tools, for example “Blue Ocean Strategy”
  • Evaluate alternative strategies and be able to understand the process of selecting the best one(s)

Indicative Content
This module shall cover:

  • Understand what strategy is and the relationship between vision, mission and strategy
  • Strategy formulation—the “SWOT” approach
  • Conceptual models for strategy development including cost leadership, differentiation and cost focused strategy and “Blue Ocean Strategy”
  • Analyzing the phases in strategy development including examining any competitive advantage and predicting future trends
  • Creating and selecting strategy alternatives
  1. Marketing Management
Module learning outcomes shall enable you to:

  • Understand the role of marketing and the marketing perspective
  • Understand what marketing does, its tools and thought processes in the 21st Century
  • Identify the “Five Ps” of marketing (Positioning, Product, Pricing, Placement/Channels and Promotion) and their Importance to business success
  • Identify the changes and trends affecting the “Five Ps”, and the how to better manage their impact in the marketplace
  • Apply some marketing tools to each of the “Five Ps” and linking them to formulate a marketing plan

Indicative Content
This module shall cover:

  • Marketing philosophies
  • Roles, trends and developments in marketing in the 21st Century
  • The marketing mix and application for positioning, product/service, price, place/distribution channels and promotion
  • Consumer and organizational buying behaviour
  • Developing marketing plans
  • Implementation and delivery of marketing plans
  1. Leadership and Management
Module learning outcomes shall enable you to:

  • Understand the principle roles of a manager and the five fundamental functions of management
  • Analyze and understand leadership styles for day-to-day application
  • Apply different approaches to motivating staff
  • Understand teams and other organizational structures
  • Close employee performance gaps and aligning it to corporate strategy and goals

Indicative Content
This module shall cover:

  • The five basic functions of management
  • Engagement leadership to lead employees toward organizational goals
  • How to motivate, increase morale and enhance productivity
  • Being a team leader and building effective teams
  • Performance management and conducting effective performance reviews
  • How to manage organizational change
  • The McKinsey 7S Model to align skills and share values to support organizational strategy and change
  1. Human Resource Management
Module learning outcomes shall enable you to:

  • Understand HR’s role as a vital contributor to an organization’s success
  • Discover strategies to attract and retain top talent
  • Examine best practices for managing performance and creating a compensation, training and benefits system that drives bottom-line results
  • Analyze HR issues and develop action plans for you can implement in your organization

Indicative Content
This module shall cover:

  • The changing role of HR
  • The HR function
  • Performance management
  • Employee relations and engagement
  • Benefits and compensation
  • Organizational and employee development
  • Developing HR action plans and implementation
  1. Financial Management
Module learning outcomes shall enable you to:

  • Analyze a set of financial statements and evaluate the financial health of the business
  • Know what the key financial performance measures are and how to improve them
  • Understand the financing alternatives available to a business and their pros and cons
  • Analyze a business unit’s costs and identify means of improving profitability
  • Evaluate projects to determine whether they are practical and financially viable

Indicative Content
This module shall cover:

  • Financial statements of a company including its balance sheet, profit and loss and cash flow statements
  • The accounting process and annual report
  • Evaluating financial statements for non-financial considerations, liquidity, leverage and profitability
  • Performance measures such as Return on Net Assets, Economic Profit, Weighted Average Cost of Capital
  • Improving a business unit’s operating performance
  • Financing the business such as leveraging, short and long-term financing alternatives and equity
  • Cost analysis and profit planning
  • Types of capital expenditure decisions
  • Calculating Net Present Value, Internal Rate of Return and Profitability Index etc
  1. Project Management
Module learning outcomes shall enable you to:

  • Recognise the purpose and process of project management
  • Examine the roles, responsibilities and needs of project team members
  • Identify and apply critical project management tools
  • Identify stakeholders, their relationships to each other and how these relationships affect projects
  • Recognize stakeholder issues within the organization
  • Identify and apply critical communication tools and protocols

Indicative Content
This module shall cover:

  • Key project management terms
  • Five groups of the project management process
  • Estimating project activity accurately
  • Identifying and aligning the project stakeholders
  • Evaluating the project charter
  • Validating project requirements against the SMART Tool
  • Understanding and creating the Work Breakdown Structure (WBS)
  1. Innovation Management
Module learning outcomes shall enable you to:

  • Encourage the emergence of ideas and implement them to increase your organisation’s performance
  • Enhance your team’s ability to be self-directed
  • Become an enabler to assist others to develop their potential
  • Save time and free up more energy
  • Increase your team’s self-sufficiency, adaptability and ability to react quickly
  • Unleash your team/organisation’s potential for innovation

Indicative Content
This module shall cover:

  • Encouraging the emergence of ideas and initiative
  • Promoting the implementation of ideas
  • Supporting ideas through to execution
  • Supporting innovations that go beyond your area of expertise

The Certified 5 Day MBA Packages

  • Option 1 – The Certified 5 Day MBA only
  • Option 2 – The 5 Day MBA Package: this includes accommodation, meals and fun, cultural and educational London excursions.  Details of the 5 Day MBA Package are set out below.


  • Central Park Hotel (www.centralparklondon.co.uk) or similar 3* hotel
  • Accommodated in multi bedded rooms with private facilities
  • Single room supplement £49.00 per person per night


  • Return airport transfers based on London airport and Hotel


  • Breakfast at the hotel each day: dinner based on restaurants like Hard Rock Café or similar
  • *Full board option – dinner based on restaurants like Hard Rock Café or similar and packed lunches from the hotel

Examples of Available Visits

  • London Aquarium
  • Musical – certain shows only and subject to availability when booking
  • British Museum (free)
  • Tower of London
  • Chelsea FC Business of Football Tour
  • London Eye
  • London Eye River Cruise
  • Bank of England Museum
  • Fullers Brewery
  • London Dungeons
  • Madam Tussauds
  • Shakespeare’s Globe tour
  • St Paul’s Cathedral


1 x guide for a walking tour of London (up to 4hrs)

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